Content Rules & Guidelines

For Using Our Video Production & Designs

Content Rules and Guidelines - Course 27
The One Rule to Remember

Unlimited Access Pass, Courses, and Collections let you use our courses.
Only the Partner Vault lets you sell them.

Every Course, Category Collection, and Unlimited Access Pass includes a Commercial Use License: you can use the course and marketing materials inside your own business, with your own clients, students, and team. None of them include the right to sell or resell our courses to anyone, in any form, rebranded or not. Selling requires the Partner Vault Reseller License, which is a separate program.

Two Licenses, Two Jobs

Know Which License You Hold

Unlimited Access Pass, Course, and Category Collection
Commercial Use License
Use it inside your own business. Not for resale.

What You Can Do

  • Add your branding and logo to course materials
  • Use for client onboarding and team training
  • Teach from and present as your own training
  • Use as lead magnets and gated content you control
  • Load into your own client portal or training library for your own clients and students
  • Include as a bonus inside a paid program you own, where the course itself is not the product being sold

What You Cannot Do

  • Sell or resell any course or collection, to anyone, rebranded or not
  • Charge for access to our courses as the product
  • Hand off editable source files (Canva templates, guide sources) to anyone outside your team
  • Pass commercial or resale rights to your customers
  • List on any marketplace
  • Transfer or share your license
See the Unlimited Access Pass
Partner Vault · Channel Partner Reseller Program
Reseller License
Everything in the Commercial Use License, plus the right to sell.

What You Can Do

  • Everything a Commercial Use License allows
  • Sell our finished courses and collections, rebranded as your own, to your clients, students, and audience
  • Charge for access to the courses as the product
  • Offer them inside paid programs, portals, and packages you sell
  • Keep the revenue from every sale you make
  • Receive every update and new course added while your license is current

What You Still Cannot Do

  • Pass resale rights on to your customers (no master resale rights)
  • Sell or share the editable source files themselves
  • Use the Course 27 name, images, or colors on your version
  • Break apart video lessons or extract media from them
Learn About the Partner Vault

⚖️ Where a Single Course and Category Collections Fit

A single Course ($27 to $97) and a Category Collection (one-time purchase, price shown at checkout) carry exactly the same Commercial Use License as the Unlimited Access Pass. The difference isn't what you can do with them. It's how long you have them.

Things you own: a Course and a Category Collection are one-time purchases. They don't expire and don't require an active enrollment. A Category Collection covers that one collection only.

Things you access: the Unlimited Access Pass is a 12-month enrollment. Your access to the full library and every Category Collection continues while your enrollment is current and ends when it isn't. Courses and Collections you purchased separately are not affected.

None of the three include the right to sell our courses. That is the Partner Vault, and only the Partner Vault. Details at course27.com/partner-vault.

🧭 The Simple Test: Are You Using It, or Selling It?

Using it means your clients, students, or team watch and learn from the courses as part of working with you, being onboarded by you, or being trained by you. You are not charging for the course itself. That is the Commercial Use License, and every Course, Collection, and Pass includes it.

Selling it means anyone pays you for the course, or pays for something where the course is what they are buying. Rebranding it, renaming it, changing the covers and colors, or putting it inside your own portal does not change that. If money changes hands for the course, that is reselling, and reselling requires the Partner Vault Reseller License. This is true whether you sell to your own community or the general public.

Building your own course with our lessons: you may use our lessons as material inside a course you sell only if the finished course is genuinely yours. That means our lessons make up no more than one-third of the finished course, the rest is your own original content, every lesson of ours is used as a complete, unedited whole, and the finished course carries none of the Course 27 name, images, or colors. Anything past that line is reselling and requires the Partner Vault.

Either way, extracting b-roll, images, graphics, or animation out of a video for standalone use is never allowed under any license.

Ready to sell our courses as your own? See the Partner Vault at course27.com/partner-vault.

✅ Yes You Can

  • ✓Enhance course videos: add your watermark, add your own b-roll, or overlay your own content
  • ✓Use course videos as-is or enhance them inside your own branded training
  • ✓Mix and match complete lessons from different courses
  • ✓Brand and present courses under your own business name
  • ✓Use for client onboarding, team training, and your own client portal
  • ✓Offer as a free bonus inside your own community, program, or library
  • ✓Add your own logo intro and outro to Fast Track videos
  • ✓Use transcripts and written materials to create your own content
  • ✓Give finished, rebranded student-facing PDFs (workbooks, guides, checklists) to your own students and leads
  • ✓Use as lead magnets or gated content you control
  • ✓Sell our courses as your own with a Partner Vault Reseller License

❌ No You Cannot

  • ✗Sell or resell our courses, to anyone, rebranded or not, without a Partner Vault Reseller License
  • ✗Charge for access to our courses as the product without a Partner Vault Reseller License
  • ✗Hand off, share, send, or upload the editable source files to anyone outside your own team
  • ✗Break apart, edit, or extract pieces of a video lesson. Use each lesson as a complete whole
  • ✗Extract b-roll, images, animations, or graphics from any video, including anything AI-generated
  • ✗Upload any course video as-is to YouTube or social platforms
  • ✗Pass commercial rights or resale rights on to your customers
  • ✗Transfer your license to another person or business
  • ✗Use the Course 27 name, images, or colors on your version
  • ✗Share your license with other coaches, consultants, or marketers
License Rule 1

Using Your Courses

  • ✓Use all course videos, materials, and resources inside your own business, with your own clients, students, and team
  • ✓Enhance course videos: add your watermark, overlay your own b-roll, or add your own intro and outro
  • ✓Mix and match complete lessons from different courses to create your own training program
  • ✓Present courses under your own brand name for client onboarding, team training, your client portal, and lead magnets
  • ✓Use course transcripts and written materials to create your own articles, emails, and social posts
  • ✓Give finished, rebranded student-facing PDFs to your own students and leads
  • ✗You may not sell or resell our courses to anyone, rebranded or not, without a Partner Vault Reseller License. This applies whether you sell to your own community or the general public
  • ✗You may not charge for access to our courses as the product without a Partner Vault Reseller License
  • ✗You may not break apart, cut, or edit the inside of a video lesson. Each lesson must be used as a complete whole. You may add your own intro, outro, or watermark around it
  • ✗You may not extract b-roll, images, graphics, or animation from any video for standalone use. This includes anything AI-generated
  • ✗You may not share, send, email, upload, or hand off the editable source files (Canva templates, guide sources) to anyone outside your own team under any license
  • ✗You may not upload any Course 27 video as-is to YouTube, TikTok, Instagram, Facebook, LinkedIn, or any public platform
  • ✗You may not use the Course 27 name, images, or colors on your version of the content
  • ✗You may not share your license with other coaches, consultants, trainers, or marketers. This is a single-user license. If they are interested, refer them to course27.com and earn a commission through our affiliate program
  • ✗You may not list our courses on Udemy, Skillshare, LinkedIn Learning, or any marketplace unless you hold a Partner Vault Reseller License
The simple version: use it in your business under any license. Sell it only with the Partner Vault. Details at course27.com/partner-vault.
License Rule 2

Commercial Use License: Know What It Covers

A Commercial Use License is included with every Course 27 product: the Course, the Category Collection, and the Unlimited Access Pass. It lets you use our courses inside your own business with your own clients, students, and team. It does not include the right to sell our courses to anyone, in any form. Selling requires the Partner Vault Reseller License.

Course, Category Collection, and Unlimited Access Pass

  • ✓Brand and present courses under your own business name
  • ✓Use for client onboarding, team training, and your own client portal
  • ✓Use course materials for lead magnets and gated content you control
  • ✓Add your logo, colors, and branding to reference guides and materials
  • ✓Include as a bonus inside a paid program you own, as long as the course itself is not what's being sold
  • ✗You may not sell or resell our courses, rebranded or not, to anyone
  • ✗You may not charge for access to our courses as the product
  • ✗You may not pass commercial rights or any resale rights to your customers
  • ✗You may not offer master resale rights or sub-license the content to others
  • ✗Unlimited Access Pass access ends if your enrollment lapses. Courses and Category Collections you purchased separately remain yours permanently
Want to sell our courses as your own? That's the Partner Vault. Learn more at course27.com/partner-vault.
License Rule 3

Partner Vault Reseller License: The Only License That Sells

The Partner Vault is our Channel Partner Reseller Program. It is a separate enrollment with a yearly renewal, and it is the only Course 27 license that includes the right to sell our finished courses and collections as your own. Holding an Unlimited Access Pass, a Course, or a Collection does not make you a reseller.

  • ✓Sell our finished courses and collections, rebranded as your own, to your clients, students, and audience
  • ✓Charge for access to the courses as the product, inside your own portal, programs, or packages
  • ✓Keep the revenue from every sale
  • ✓Receive all updates and new courses added while your license is current
  • ✓Everything the Commercial Use License allows
  • ✗You may not pass resale rights on to your customers (no master resale rights)
  • ✗You may not sell or share the editable source files themselves
  • ✗You may not use the Course 27 name, images, or colors on your version
  • ✗Video lessons must still be used as complete wholes, and media may not be extracted from them
  • ✗The right to sell ends if your Partner Vault license lapses
Full program details, enrollment, and renewal at course27.com/partner-vault.
License Rule 4 · Updated September 2026

Video Asset Licensing

Course 27 does not source footage from Storyblocks or any other stock library. All footage inside our courses is our own original content. HighLevel Software Training courses use screen recordings, original video, and our own animation and annotation to illustrate software features. Business Growth courses use presentation-style recordings with our own presentation graphics.

AI-Generated Media and B-Roll

Some completed training videos may include AI-generated video clips, B-roll, images, graphics, animations, voice elements, or other media created using third-party AI tools. These elements are incorporated into the completed training video as part of the overall production and are not provided as individual media assets.

  • ✓Use and enhance course videos within your branded course, portal, or training program
  • ✓Add your own watermark, b-roll, intro, or outro to any course video
  • ✓Add in any b-roll you like, or replace any segment with your own footage, to make it your own
  • ✓Mix and match complete lessons across courses to build your own training sequence
  • ✗You may not extract AI-generated video clips, b-roll, images, animations, motion graphics, audio, or other individual media elements from any Course 27 video for use outside that video. This applies to all Course 27 video content and all licenses, including the Partner Vault
  • ✗You may not sell, share, sublicense, distribute, upload, or provide any extracted media element as a standalone asset
  • ✗You may not add extracted media to stock media libraries, templates, resale collections, media packs, or downloadable asset collections
  • ✗You may not claim ownership or exclusive rights to individual AI-generated or other media elements contained within a completed video
  • ✗You may not give your customers or students permission to extract or separately reuse these individual media elements

Your license applies to the completed training video as a finished production. Permission to use or resell the completed training video does not grant separate rights to the individual media elements used to create it. Third-party and AI-generated elements remain subject to any applicable rights, restrictions, and terms associated with their original source.

Some earlier course content may still include limited third-party royalty-free b-roll, which remains subject to the original creator's license. The same rule applies either way: don't extract b-roll or media from Course 27 videos. If you want media for your own projects, add or replace it with your own (see License Rule 5 below).
License Rule 5

B-Roll and Stock Media for Your Own Projects

If you want to add b-roll, stock footage, or images to your own video projects, you must source and license your own media. Here are approved sources you can use:

Your Own Original Content

  • ✓Your own recorded video footage
  • ✓Your own screen recordings
  • ✓Your own photos and images
  • ✓Adobe Firefly generated images and videos, subject to Adobe terms
  • ✓Descript stock media used within Descript projects, subject to Descript licensing terms
  • ✓Camtasia royalty-free assets included with your Camtasia subscription
  • ✓Any licensed stock footage you purchase directly

Free Stock Libraries

Paid Stock Libraries

This list is for sourcing media for your own video projects, separate from what's used inside Course 27 courses. Course 27 does not use Storyblocks internally; all footage in our courses is our own original content. Some free libraries require a free account to confirm your coverage before downloading. Always review the terms of each platform before using media in your own projects.
License Rule 6

Single-User License and Editable Files

  • ✗Your license is for your own business use only. You may not sell, give away, or transfer your license to any other person or business
  • ✗You may not share your license or access with other coaches, consultants, trainers, or marketers outside your own team
  • ✗You may not sell or share the editable source files (Canva templates, reference guide sources, and other materials) outside your own team, under any license
  • ✗You may not add Course 27 content to resale-rights, commercial-rights, or master-resale stores or libraries
  • ✓Know someone who wants access? Refer them to course27.com and earn a commission through our affiliate program
  • ✓Want to sell our courses as your own? See the Partner Vault at course27.com/partner-vault

Canva Templates

  • ✓Editable materials are delivered as Canva template links. Accessing and editing them requires your own Canva account
  • ✓Some design elements are Canva Pro content and require an active Canva Pro subscription on your account. We cannot supply access to Canva's content library on your behalf
  • ✗Any third-party stock content inside a Canva template is governed by your own Canva Content License Agreement, not by your Course 27 license. Course 27 grants you rights to our original content only
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Love what you see? Share Course 27 with your audience and earn commissions on every enrollment. Starting at 20% up to 50%, with lifetime cumulative totals that never reset. The affiliate program is the right way to earn from Course 27 without a reseller license, within your license and within our guidelines.

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Questions About Your License?

If you have questions about what is or is not permitted under your license, we are happy to help.
Contact us at [email protected]. For Partner Vault reseller licensing, visit course27.com/partner-vault or email [email protected].

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